Build & Brand The Perfect Bio
Your social media bio is your virtual business card, portfolio, and the front cover of your brand all in one package! Creating that first impression with visitors on any social platform is the key to converting those users into your followers.
Looking to learn what it takes? Check out these tips to grow your audience on all of your favorite apps!
Use the name field to broadcast related and targeted keywords
Fun fact: your social media handle & the name field do not have to be the same! The name field is a gem as a search engine optimization (SEO) feature, customizable to reach more people as they search up these words based on their interests and needs. Brainstorm keywords that an ideal client might search for when looking for your services – from your niche, to the city you’re based in.
Create a ‘quick links’ link for access to multiple pieces of content
Looking to drive traffic and create sales with your business? Using Link.in.bio or Link Tree to add multiple platform sites or calls-to-action is a great resource! Making your whole feed clickable, you’ll never miss the chance to drive your prospective audience over to your website or portfolio. Add a call-to-action for the link on your profile in the last line – a short and simple way to draw users’ attention.
Select the best profile picture that represents you & your brand
“A picture is worth a thousand words” has never been more true! Your profile picture is not only what users see when they reach your profile, but also at the top of their feeds in apps’ story features. If you are a personal brand, your profile picture should be a clear & presentable photo of you! Businesses can use their logo to create long-term brand recognition with their future clients.
Share a tip you’ll be implementing in your new bio in this new year! Start with a transformation through Social Me today – check out our services to see how we can help your brand shine through.